ARTIST MANAGEMENT & RESOURCE COMPANY
Caleb Music Group offers hands-on managerial experience specializing in Artist Development. We believe in investing in an artist’s Ministry and education as well as their career. By getting on the road with an artist and providing the necessary promotional material, we create a precedent that we are always here for our artists. With our advice, an artist can expect to learn which deals to consider, how to properly invest in themselves, and how to see residual income from just a few songs, slowly working our way to building an entire platform where artists can live comfortably from their music.
In today’s on-demand market, our managers are adept in developing leading market strategies for our artists. Since 2008, the delivery of music has transformed tremendously in content creation and publishing, giving fans instantaneous access to all of their favorite music and content. Artist’s must adapt incessantly and have consistent press, including visual aids, biographical content and other forms of exposure to see any profit from their work. With our digital marketing experts and PR specialists, an artist can expect to learn and understand the fundamentals of personal branding using local and international resources we’ve cultivated.
CMG offers an artist a plethora of resources and opportunities to display their talents and what makes them unique. We pride ourselves on Artist Development - we cultivate the best product the artist has to offer, locate the exact niche that artist is most suitable for and begin to plug them into key players and influencers in that niche. By investing time into specific niches, our artists become regulars, or key players, and become requested artists for certain ministries, organizations, and businesses.